Atlas Fitness turned enquiries into 27% more sign-ups.

Atlas Fitness turned enquiries into 27% more sign-ups.

Atlas Fitness turned enquiries into 27% more sign-ups.

Trainer coaching a woman through a dumbbell exercise

Client

Atlas Fitness

Industry

Gym chain

We built

Lead follow-up agent

Live in

10 days

The problem

The problem

Atlas runs four gyms across the city. Enquiries arrived from Instagram, the website and walk-ins, and landed in three different inboxes.

Busy front-desk staff replied when they could, often two days later. By then most people had joined somewhere else.

  • Leads waited up to 2 days for a reply

  • No follow-up after the first message

  • No way to see which channel brought members

What we built

What we built

We connected every enquiry channel to one lead follow-up agent. It replies within a minute with a personal message, offers a free trial class and books it.

If someone doesn't reply, it follows up twice over the next week, then hands warm leads to the club manager.

  • Instant replies on Instagram, web and email

  • Trial classes booked straight into the gym calendar

  • Friendly follow-ups on day 2 and day 5

  • Weekly report of leads by channel

What changed

What changed

Every lead now gets an answer while they're still interested. Trial bookings doubled, and more of them turn into paying members.

  • 27% more sign-ups in three months

  • Replies went from 2 days to instant

  • Front-desk staff got back 9 hours a week

Dan Okafor · Owner

We didn't need more marketing. We needed to answer the people who were already asking.

Dan Okafor · Owner, Atlas Fitness

The service behind this result

Lead Follow-up

How should Samreach you?

Pick whatever’s easiest. Sam will be there on time, either way.

Sam Carter, founder

Sam Carter, Founder

“You’ll talk to me, not sales.”

Monday 5 Jan · 9:00am
How should Sam reach you?

How should Samreach you?

Pick whatever’s easiest. Sam will be there on time, either way.

Sam Carter, founder

Sam Carter, Founder

“You’ll talk to me, not sales.”

Monday 5 Jan · 9:00am
How should Sam reach you?

How should Samreach you?

Pick whatever’s easiest. Sam will be there on time, either way.

Sam Carter, founder

Sam Carter, Founder

“You’ll talk to me, not sales.”

Monday 5 Jan · 9:00am
How should Sam reach you?

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